About DIFF
Born to be Different
Hi we are DIFF we stand out from the crowd
How it all began
FOUNDED IN 2018, Diff Original is a United Kingdom based label with a goal to combine an unique urban streetwear style with an original design approach driven by a desire to be positively Different among the masses and empower the Originality of each individual.
Our mission is to ensure you continue being different and our streetwear ensures the manifestation of the egotistical original self that resides within you.